The purpose of this Privacy Policy is to inform you of how Equitex Advertising OÜ ("Company" or "we" or "our" or "us") processes, collects, uses, and discloses the personal data that we collect from you when you visit thedatingcritic.com or any other website that we own or operate (the "Websites" or the "Sites"), how such data will be used by the Company (as defined below), its Advertising Partners, and/or other persons or entities with whom such data may be shared, as well as your choices regarding the processing, collection, use, and distribution of such data and the security measures that we have implemented to protect your privacy. Please read this Privacy Policy carefully to understand our policies and procedures regarding your personal data and how it will be processed.
BY CONTINUING TO USE THE WEBSITES, YOU PROMISE US THAT YOU HAVE READ, UNDERSTAND, AND AGREE TO BE BOUND BY THIS PRIVACY POLICY, AS AMENDED FROM TIME TO TIME BY THE COMPANY AT ITS SOLE AND ABSOLUTE DISCRETION. You further agree to regularly review this Privacy Policy to ensure that you are familiar with the Company's most current policies and procedures. Your continued use of the Websites after we make changes is deemed to accept those changes. If you do not agree or are unable to make this promise, you must not use the Websites.
If required by law, we will make reasonable efforts to contact you about material changes or updates to this Privacy Policy; if you have provided us with an email address, you agree that we may email you a notice regarding such changes or updates; if you have not provided us with an email address, you agree to view this page periodically and when our site informs you that this Privacy Policy has been updated.
If you voluntarily contact us via email at contact@thedatingcritic.com or through any other request/notification, you may be required to provide us with specific personal data such as your name and email address.
Usage Data is collected automatically when using the Websites.
Usage Data may include information such as your device's Internet Protocol (IP) address, user agent, browser type, browser version, the pages of our Websites that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data (including but not limited to gclid
, keyword
, campaign
, adgroup
, matchtype
).
Cookies are used to track activity on the Websites and store certain information.
If you voluntarily contact us via email at contact@thedatingcritic.com or through any other request (questions, queries, comments, or complaints), we will collect the data you provide, specifically your name and email address. This data is used for our legitimate interest in conducting business or establishing a future contract with you.
When you access our Websites, certain data may be collected automatically, including "Usage Data, cookies, and similar tracking technologies." This data is collected for our legitimate interest of improving and administering our Websites, including data analysis, troubleshooting, statistical, and survey purposes, as well as for conducting business with you.
You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may be unable to use some parts of our Websites.
We may share your personal data with Service providers to monitor and analyze the use of our Websites, store data, display advertisements, provide support, maintain our Websites, and facilitate contact with you. We have agreements in place with these providers to protect your personal data.
If the Company undergoes a merger, acquisition, reorganization, assignment, transfer, change of control, or asset sale, your personal data may be transferred to third parties. We will notify you before such a transfer, and your data will then be subject to a different Privacy Policy.
We may share your personal data with our business partners to offer you specific products, services, or promotions.
Google acts as an independent controller of your personal data, making decisions on data to deliver and improve its products, such as testing ad-serving algorithms, monitoring end-user latency, and ensuring the accuracy of its forecasting system. For further explanation on how Google manages personal data in its ads products, please visit our user-facing page.
Under certain circumstances, the Company may be required to disclose your personal data if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).
The Company may disclose your personal data in the good faith belief that such action is necessary to:
When you access our Websites, we may use "cookies" (or similar tracking technologies). The use of cookies is a standard industry-wide practice. A "cookie" is a small piece of information that a website assigns and stores on your computer while you are viewing a website. Cookies are very helpful and can be used for various different purposes. These purposes include allowing you to navigate between pages efficiently, enabling automatic activation of certain features, remembering your preferences and making the interaction between you and our Websites quicker and easier. Cookies are also used to help customise your experience.
There are several types of cookies, among others:
Most browsers allow you to erase cookies, block their acceptance, or receive warnings. You can remove cookies by following your device preferences. However, blocking or erasing cookies may limit your online experience and cause some website features to not operate properly.
Our Websites are not intended for individuals under the age of eighteen (18). We do not knowingly solicit data from or market to children as defined under applicable law (e.g., thirteen (13) for US individuals and sixteen (16) for European Economic Area ("EEA") individuals). We request that such individuals do not provide personal data to us. We reserve the right to request proof of age. If you believe a child has shared data with us, please contact us at contact@thedatingcritic.com so that we can delete such data.
We will retain your personal data only for as long as is necessary for the purposes set out in this Privacy Policy, such as complying with our legal obligations, resolving disputes, and enforcing our agreements and policies.
We will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Websites, or we are legally obligated to retain this data for longer time periods.
Your personal data may be stored or processed in the EEA or other countries. If you visit our Websites from outside the EEA, your data may be transferred to and processed in countries other than the country from which you access our Websites.
For EEA residents, we will take appropriate measures to ensure adequate data protection upon transfer of your personal data outside the EEA.
If your jurisdiction requires consent for data transfer, your consent to this Privacy Policy includes express consent for such transfer.
We take great care in implementing and maintaining the security of our Websites and your personal data. We employ industry-standard procedures and policies to ensure the safety of the information we collect and store, and use technical and administrative security measures to prevent unauthorized access or use. However, no data transmission over the internet or any wireless network can be guaranteed to be 100% secure. We cannot be responsible for unauthorized access or abuse, and we make no warranty that such access will be prevented.
We may adopt appropriate data collection, storage, and processing practices and security measures to protect against unauthorized access, in accordance with applicable law. If you feel that your privacy was not treated in accordance with our Privacy Policy, or if someone attempted to abuse our Websites or acted inappropriately, please contact us at contact@thedatingcritic.com.
We reserve the right to amend this Privacy Policy at our sole discretion and at any time. If we make changes, the updated Privacy Policy will be immediately posted on our Websites, and the relevant effective date will be updated. Changes will be effective immediately upon posting unless otherwise stated. Your continued use of our Websites after changes are posted constitutes acceptance of such changes.
If you are an individual in the European Union or European Economic Area (EEA), we collect and process data about you only where we have a legal basis for doing so under applicable EU laws, including the General Data Protection Regulation (GDPR). The legal basis depends on the way in which you use our Websites. This means we collect and use your data only where:
In any case, we will gladly help clarify the specific legal basis that applies to the processing, particularly whether the provision of personal data is a statutory or contractual requirement or a requirement necessary to enter into a contract.
We respect the confidentiality of your personal data and guarantee you can exercise your rights. You have the right under this Privacy Policy, and by law, if you are within the EU/EEA, to:
To exercise any of these rights, please contact us at contact@thedatingcritic.com.
You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive, or excessive. Alternatively, we may refuse to comply with your request in these circumstances.
We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.
We may disclose aggregated data and personal data that we collect or you provide as described in this Privacy Policy:
We may also disclose your personal data:
The Websites contain links to websites operated and maintained by third parties over which the Company has no control. Any data you provide to third-party websites will be governed under the terms of use or privacy policy of those respective third parties. Accordingly, we strongly encourage you to investigate and ask questions before disclosing any data to the operators of third-party websites and to familiarise yourself with their privacy practices by reviewing their privacy notices and privacy policies.
The inclusion of third-party websites on or through our Websites in no way constitutes an express or implied endorsement of such websites' policies or notices.
We collect data that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device. The following is a list of categories of personal data that we may have collected from California residents within the last twelve (12) months.
Please be aware that the categories and examples provided in the list below are those defined in the California Consumer Privacy Act ("CCPA") and California Privacy Rights Act ("CPRA"). This does not mean that all examples of that category of personal data were, in fact, collected by us but reflects our good faith belief, to the best of our knowledge, that some of that information from the applicable category may be and may have been collected. For example, certain categories of personal data would only be collected if you provided such personal data directly to us.
Under CCPA and CPRA, personal data does not include:
We may use or disclose personal data we collect for "business purposes" or "commercial purposes" (as defined under the CCPA and CPRA), which may include the following examples:
If we decide to collect additional categories of personal data or use the personal data we collected for materially different, unrelated, or incompatible purposes, we will update this Privacy Policy.
We may disclose your personal data to third parties for business purposes or sell your personal data, subject to your right to opt out of the sale of personal data. When we disclose personal data for business purposes, we enter a contract that describes the purpose and requires the recipient to both keep that personal data confidential and not use it for any purpose except performing the contract. The CCPA, CPRA, and Virginia Consumer Data Protection Act ("VCDPA") prohibit third parties from reselling personal data unless you have received explicit notice and an opportunity to opt out of further sales.
We may share your personal data with the following categories of third parties:
We may have used or disclosed the following categories of personal data for business or commercial purposes in the last twelve (12) months:
Please note that the categories listed above are those defined in the CCPA and CPRA. This does not mean that all examples of that category of personal data were, in fact, disclosed, but reflects our good faith belief, to the best of our knowledge, that some of that information from the applicable category may have been disclosed.
As defined in the CCPA and CPRA, "sell" and "sale" mean the transfer or communication of a consumer's personal data to a third party for monetary or other valuable consideration. While we may have received a benefit, it may not necessarily be monetary.
We may have sold the following categories of personal data in the last twelve (12) months:
Please note that the categories listed above are those defined in the CCPA and CPRA. This does not mean that all examples of that category of personal data were, in fact, sold, but reflects our good faith belief, to the best of our knowledge, that some of that information from the applicable category may have been shared for value.
We do not knowingly collect personal data from minors under 16 through our Websites. However, third-party websites that are linked to our Websites may collect personal data from minors under 16. We encourage parents and legal guardians to monitor their children's Internet usage and instruct their children never to provide personal data through our Websites without their permission.
We do not sell the personal data of consumers we actually know are less than 16 years of age, unless we receive affirmative authorization (the "right to opt-in") from either the consumer who is between 13 and 16 years of age, or the parent or guardian of a consumer less than 13 years of age. Consumers who opt-in to personal data sales may opt out of future sales at any time. To exercise the right to opt out, you (or your authorized representative) may submit a request to us by contacting us at contact@thedatingcritic.com.
If you have reason to believe that a child under the age of 13 (or 16) has provided us with personal data, please contact us with sufficient detail to enable us to delete that information.
The CCPA and CPRA provide California residents, and VCDPA provides Virginia residents with specific rights regarding their personal data. If you are a resident of California and/or Virginia, you have the following rights:
You have the right to request the deletion of your personal data, subject to certain exceptions. Once we receive and confirm your request, we will delete your personal data from our records unless an exception applies. We may deny your deletion request if retaining the data is necessary for our service providers or us:
You have the right not to be discriminated against for exercising any of your consumer rights, including by:
If you are 16 years of age or older, you have the right to direct us not to sell or share your personal data at any time (the "right to opt out"). We do not sell or share the personal data of consumers we actually know are less than 16 years of age unless we receive affirmative authorization (the "right to opt in") from either the consumer who is between 13 and 16 years of age or the parent or guardian of a consumer less than 13 years of age. Consumers who opt-in to personal data sales or sharing may opt out of future sales at any time.
To exercise the right to opt out, you (or your authorized representative) may submit a request to us at contact@thedatingcritic.com.
Virginia residents have the right to opt out of the processing of personal data for purposes of (i) targeted advertising, (ii) the sale of personal data, or (iii) profiling in furtherance of decisions that produce legal or similarly significant effects concerning the consumer.
To exercise the right to opt out, you may submit a request to us at contact@thedatingcritic.com.
Our Websites do not respond to do not track ("DNT") signals. However, some third-party websites do keep track of your browsing activities. If you are visiting such websites, you can set your preferences in your web browser to inform websites that you do not want to be tracked. You can enable or disable DNT by visiting the preferences or settings page of your web browser.
Our Websites do not address anyone under the age of 13. We do not knowingly collect personally identifiable data from anyone under the age of 13. If you are a parent or guardian and you are aware that your child has provided us with personal data, please contact us. If we become aware that we have collected personal data from anyone under the age of 13 without verification of parental consent, we take steps to remove that information from our servers.
If we need to rely on consent as a legal basis for processing your information and your country requires consent from a parent, we may require your parent's consent before we collect and use that information.
California's "Shine the Light" law (Civil Code Section § 1798.83) permits users of our Websites who are California residents to request certain information regarding our disclosure of personal data to third parties for their direct marketing purposes. To make such a request, please send us an email at contact@thedatingcritic.com.